Rating: 4.5 out of 5
Let’s talk about this super useful online course that focuses on mastering business development in practice. The course is structured into five main sections that’ll help you gain in-depth knowledge and understanding of business development. First, it delves into the explanation and definition of business development, along with the tasks of a Business Development Manager.
The following sections cover the product, sales, and marketing perspectives of business development. You’ll learn about understanding customer needs, product life cycles, portfolio management, customer psychology, interpersonal selling, defining and expanding sales channels, buyer behavior, market segmentation, and more. The course wraps up with a section on merging these perspectives using the Business Model Canvas—an essential tool for structuring new and existing business models. And guess what? As you go through each section, you’ll also find a variety of exercises and practical examples, so you can apply what you learn in real-world situations. This course is perfect for those looking to excel in business development or expand their skillset in their current role. So, ready to skyrocket your biz dev knowledge?
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Skills you’ll learn
- Understanding the role of a Business Development Manager
- Converting customer needs into solutions
- Building sustainable customer relationships
- Developing and implementing marketing strategies
- Expanding sales channels and fostering collaborations
- Applying the Business Model Canvas to structure business models
- Leveraging growth levers of business development
- Mastering product life cycle and portfolio management
In the highly acclaimed course, Business Mind – Mastering Business Development, skilled instructor Sobair Barak artfully delivers 35 insightful lessons to almost a thousand enthusiastic students. The course’s impressive rating of 4.5 out of 5 demonstrates its commitment to fostering growth and success in the world of business.